#RIDINGWITHPANACHE
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Bonne route et à bientôt,
Benjamin - CONCIERGE
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Découvrir ALPE D’HUEZ 48 - Short Sleeves Merino Jersey
LES GRANDS COLS
The apogee of Oisans ALPE D’HUEZ 48 pays homage to the young years of Louison Bobet, this young cyclist who first showed up on the same slopes as the Tour 2018, 70 years ago. The same cyclist who became a few years later the most popular cyclist in France, established forever in the pantheon of the greatest cycling champions. Available in Night shade
137,50 € - Découvrir
CIPALE 46 - Full Zip Light Jersey Criterium
Performance and feeling CIPALE 46 is our high-performance jersey using a bi-stretch fabric made in France, specifically designed for active and sophisticated cyclists for whom a cycling outfit is about light and ultra-adapted materials, fine and highly technical performances combined with a sober and elegant design. 5 colours: Swedish blue Crimson red...
137,50 € - Découvrir
BORDEAUX 59 FZ - SHORT SLEEVES MERINO JERSEY FULL ZIP
For long-distance BORDEAUX 59 FULL ZIP (FZ) is a three-colour version of our merino range. With its close-fitting cut and its wide sleeves, it combines technical design with the efficiency of its sportswool-rich merino double jersey knit, just like the endurance of Louison, who reached the Parc des Princes Stadium as winner in the Bordeaux-Paris alone and...
120,83 € - Découvrir
BUFFALO 47 - Light Bib-short Criterium
Extreme efficiency The BUFFALO 47 bibshort is the ideal partner for demanding competitors. Cut in an ultra ergonomic cut in its innovative three-dimensional fabric, it offers high quality performance to perfectly match the high intensity effort, in the most advanced summer conditions.
162,50 € - Découvrir
BRIANCON 53 FZ - SHORT SLEEVES MERINO JERSEY FULL ZIP
New single-colour jersey full-zip BRIANÇON 53 FZ offers a distinguished alternative for cyclists looking to combine style and performance, with full zip. Comfortable, high-performance fabrics, matching colour-ways and a flattering cut for this distinctive single-colour jersey.3 colours: Skyway Ebony grey Night shade
112,50 € - Découvrir
SAINTBRIEUC 48 - Long distance Bib-short Essentials
The essential all-weather, all-round short for training and cycling The SAINTBRIEUC 48 cycling short is the ideal partner for all bike riding, and will become an indispensable item of your equipment. Its dynamic and fluid cut recalls its proud history, and the sober black, classic lines, refined with the latest technology, will be the perfect match for...
141,67 € - Découvrir
MEXICO 68 - Woman Short Sleeves Merino Jersey
The Louison Bobet short-sleeved merino wool jersey with the feminine look for women cyclists. Combines technical efficiency and elegance with our design approach for that «French Touch» chic. An echo of the symbolic moment when Christine Caron was chosen to be the first woman to carry the French delegation’s flag, at the 1968 Mexico Olympic Games. 3...
125,00 € - Découvrir
PARIS 58 - Woman Versatile Bib Short
This is the innovative short bib short for women who do sport cycling and want to wear a specifically feminine garment, perfectly adapted for intense effort over longer distances. Adjustable and ergonomic, it’s comfortable to wear both on and off your bike.
150,00 € - Découvrir
IZOARD 53 - Short Sleeves Merino Jersey
Les Grands Cols
La Casse Déserte IZOARD 53 pays tribute to Louison’s first victory on the Tour in 1953, when he crossed the pass at the top, winning the Tour at the end of the road. Collector jersey, it combines comfort and performance with the use of our Double Jersey Merino fabric. It will delight cycling enthusiasts, eager to proudly wear the title of a mountain...
137,50 € - Découvrir
VENTOUX 51 - Short Sleeves Merino Jersey
Les Grands Cols
Entre Enfer et Lumière 65 years on, VENTOUX 51 highlights Louison’s victory in the year that the Tour included the Ventoux for the first time. A close fitting jersey, it combines comfort and performance with its high merino sportswool content. Available in Topaz
137,50 € - Découvrir
BEDEE 43 - Short Sleeves Merino Baselayer
The indispensable short-sleeved base layer The merino wool BÉDÉE 43 100% will be your next indispensable short-sleeved base layer. Ideal for keeping you warm and dry when outside temperatures fall, it will be the perfect partner for all your bike journeys, but that’s not all.
58,33 € - Découvrir
GRAND PRIX - Leather Palms Mittens
Grip and comfort, the essentials GRAND PRIX gloves guarantee high-performance grip, with kangaroo leather palms treated for maximum resistance to rain and perspiration. Available in Black
50,00 €
Elegance and performance are the key words in the creation of the Louison Bobet collection.
With the stated aim of combining a careful selection of fabrics and attention to cut. For both high performance and appearance,
in designs that highlight look, style and the well-being.
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DécouvrirMEXICO 68 - Woman Short Sleeves Merino Jersey
The Louison Bobet short-sleeved merino wool jersey with the feminine look for women cyclists. Combines technical efficiency and elegance with our design approach for that «French Touch» chic. An echo of the symbolic moment when Christine Caron was chosen to be the first woman to carry the French delegation’s flag, at the 1968 Mexico Olympic Games. 3...
125,00 € -
DécouvrirLETOUQUET 74 - Fine knit Merino Cardigan
The smart cardigan LETOUQUET 74 is a smart cardigan with a few essential references to cycling. Its low-key subtlety and the softness of 100% flecked grey merino wool are highlighted with touches of electric blue in just the right places - the perfect gentleman’s garment. Available in Grey melange
250,00 € -
DécouvrirALPE D’HUEZ 48 - Short Sleeves Merino Jersey
LES GRANDS COLS
The apogee of Oisans ALPE D’HUEZ 48 pays homage to the young years of Louison Bobet, this young cyclist who first showed up on the same slopes as the Tour 2018, 70 years ago. The same cyclist who became a few years later the most popular cyclist in France, established forever in the pantheon of the greatest cycling champions. Available in Night shade
137,50 € -
DécouvrirMEXICO 68 - Woman Long Sleeves Merino Jersey
The Louison Bobet long-sleeved merino wool jersey with the feminine look for women cyclists. Combines technical efficiency and elegance with our design approach for that «French Touch» chic. An echo of the symbolic moment when Christine Caron was chosen to be the first woman to carry the French delegation’s flag, at the 1968 Mexico Olympic Games. 2...
137,50 € -
DécouvrirPORTICCIO 69 - Fine Knit Merino Pullover
The fine knit pullover PORTICCIO 69 is a lightweight pullover designed to look like an elegant long-sleeved cycling jersey to highlight perfectly its sport-chic character. 2 colours: Clear blue Blue electric
241,67 € -
DécouvrirQUIBERON 64 - Hybrid Raincoat Schoeller™
The hybrid coat: raincoat elegance and poncho efficiency The QUIBERON 64 is for urban cyclists who want to stay elegant in all weathers, including when cycling in the rain. Our refined raincoat, in Schoeller R 3-layer fine wool fabric with waterproof inner membrane, converts instantly into a poncho for complete protection. Available in Grey melange
583,33 €
Louison Bobet, French Cycling Elegance and Beyond.
Provide extra something to feel good and beautiful on a bike,
always with an eye for detail and the use of noble materials.
Clean lines, technicality mixed with elegance, this is the Louison Bobet style.
#ridingwithpanache
THE RENEWAL
The beginnings of a brand owe much to encounters and to share values. The renewal of the LOUISON BOBET™ Brand brings together in one great adventure people of any age who love cycling, and who have decided to provide an exclusive new offer proudly claiming charm "à la française".
Never in the trend, always in the right direction.
Discover our inspirations & our brand experience stories through episodic review of various and varied articles.
When a true cycling enthusiast uses his talent and energy in memory of the golden age of Tour, this gives a new book to discover now ...
This year, Louison Bobet has chosen to celebrate, once again, cycling in all its splendor through a special edition, a nod to the 21 bends of the ALPE D'HUEZ, but not only ...
Back on the excellent performance of our female cyclist, Laurianne, 2nd finish of the TIME Megève Mont Blanc 2018, equipped with the new CRITERIUM Women's outfit, coming soon…
This summer, Time and Louison Bobet team up and launch a textile collection combining elegance, performance and know-how to celebrate the upscale French style. First preview…
The 101st edition of the Giro d’Italia was launched for three weeks of racing on May 4th. Back on the highlights of the career of the champion against this other monument…
Paris-Roubaix, this legendary "classic" won by our great champion in 1956, stirs the guts of cycling enthusiasts that we are. Find out how to prepare for extreme conditions with our special offer...
Dear cyclists enthusiasts, amateurs and professionals, come and visit us, Booth K-A1 - at the Cyclingwolrd Dussseldorf, april 7th and 8th. An excellent opportunity to discover the team as the offer...
Meet with those who contribute to the Louison Bobet experience. Direction the French Atlantic coast, on the side of La Rochelle, to discover a cyclist with a sharp pen ...
I actually wore the SOLINGEN 54 jersey for the first ride a week ago and I was absolutely blown away by its comfort and feel.
A. Leddin - CYCLE EXIF
Louison Bobet, a legendary champion of the 50s which now gives its name to a new brand of cycling clothing of rare elegance.
N. Martin - CYCLES VERAN
Louison Bobet, the plume of legend.
T. Philippe - HUFFINGTONPOST.FR
Louison Bobet, the charm of sound values.
L. Dombrowicz - CITIZENK
Provide extra something to always feel good and beautiful with an eye for detail and the use of noble materials. Graphics seams technicality mixed with elegance, this is the Louison Bobet style.
P. MIQUEL - SPORT&STYLE - L'EQUIPE
Louison Bobet, the new brand for stylish cyclists!
A. Bonfante - L'ÉQUIPE / SPORT&STYLE
Louison Bobet, dress the Legend!
Juillet 2015 - TOP VELO
Wishing you all the success you deserve for this wonderful adventure – for me, the Louison Bobet brand is a guarantee of elegance. I’ll be wearing these new cycling clothes in town and on the road as soon as I can.
I still have wonderful memories of my Breton childhood and frequent visits to the baker’s in Saint Méen le Grand. It’s a long time ago now but I’ve forgotten nothing.
Louison and his brother Jean are in my thoughts.
With my best and most faithful wishes.
Putting on a jersey that recalls such great cycling moments and also carries the name of Louison Bobet is a fabulous opportunity. The creation of this new brand is great news for bike lovers who are also looking for elegance and technical advances in cycle wear. A big welcome to the return of panache in the world of cycling!
P. Labardant - GRAVILLON.NET